Photos of Rachel Stevens, Angelina Jolie, Jessica Alba, Mandy Moore

Week of November 11, 2007 to November 17, 2007

The Boundary Between Reality and Imagination

Whatever you imagine to be real, is real.

— Fanciful Mayor from South Park Imaginationland: Episode III (Season 11 Episode 3)

Impulse Buy!

Christmas is coming up again - and is heralding another shopping season. And when people are in the mood for a spot of shopping, I'm sure there would be a lot of impulse buying happening too. Impulse buying is great isn't it? We feel like we need the product, it's right there and by buying it we can quench whatever thirst for shopping we had.

Impulse buying makes us feel good. And that's the problem. Impulsive purchases has the potential to be an addictive hobby, to break budgets and to fill homes with plenty of useless junk which you wonder week's later as to why you bought the products in the first place.

Some people may argue that impulse buys aren't all bad. Why would that be? I don't see any reason why impulse buys would be good for you (unless you see shopping as therapeutic, which isn't good either - pick a better hobby!). Before going shopping I always make sure I have a list which I know fits in my budget with the stuff I need (or want, people need some luxuries too). Sometimes I do find a product that I had previously made a mental note to buy which I do end up buying. I don't classify this as impulse buying since you have already made a decision to buy it before you were at the shopping mall.